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Nov
30

Internet Marketing | Preselling Your Prospects Works

brenda1     Most network marketers do not understand the concept of ”preselling” their prospects.  Most people have not learned that this is a marketing skill. As an example, the prospect gets a call from a network marketer after responding to some form of marketing and all they want as a prospect is to understand the process of how this opportunity is going to get them to their goals.

But alas, they hear nothing of this and  ten minutes into the call they simply want to get off and look at something else. Why? Because all the network marketer has done is told them about about their company, how great the product is, about themselves, and if they don’t jump on this now they’ll miss a great opportunity.

Analyzing Preselling

So what is meant by preselling?  Ann Sieg described it like this:

“The frame in which someone views a message has more of an impact on their decision than the message itself.”

Ann Sieg is saying it doesn’t matter how good or how strong the sales pitch is, it’s what takes place leading up to it which determines whether the prospect makes the decision to join them in their business.

Can you see how powerful this can be? Instead of slamming the prospect with how great you are, you’ve got to show them that you are someone that they can place some faith in to get them what they want and where they want to be.

They are not going to be impressed by hitting them with a sales pitch on the very first contact. When you do that, the conversation becomes about.

When a prospect comes into your prospect funnel the pre-selling should start immediately. This is not the time to talk about your company or products. It’s not the time to talk about yourself.

It’s the time when you start to educate and train them. You need to be informing them and more importantly, you need to be giving them as much value as you possibly can.

You see, you are under the microscope as a mentor. It’s you they’ll eventually join not the company.  company is secondary.

If they see you as someone made of the right stuff, that is, someone who can propel them forward in their quest for greater financial stability then you won’t even need to produce a sales pitch. That’s how powerful marketing preselling done right can be.

Brenda Bunney

bdbunney@gmail.com

http://HomeBasedBusinessBunney.com

Nov
23

Work From Home | Beat The Economic Downturn With A Home-Based Business

brendaMany people are turning to a work from home business because of the slumping economy. Some people need to supplement their current income or maybe looking for ways to boost their retirement nest egg. They may need to replace their income because they have been on the unfortunate side of downsizing in thier company. Many people have kids that are going to be heading off to college in a few years. I would also imagine there might be people that just want to buy a new toy like a sports car, boat, or dream vacation. There are hundreds of other reasons people want or need to make more money. In many cases, a home-based business can be a great solution for the money problem.

There are many different types of home-based businesses to choose from. One option is to start a business where you sell merchandise and keep the profit or are paid a commission. Another option is to look for jobs where you can work from home. You could also start an internet based business where you create and promote websites. One last, and my favorite, type of business I want to mention and talk more about is a network marketing businesses.

Network marketing businesses are my favorite way to make money. I am not alone in thinking this is a great business. Some famous financial experts like Donald Trump and “Rich Dad” Robert Kiyosaki recommend network marketing as the single best way to start a business and teach you the skills to become a successful entrepreneur. On top of that it is a great way to make money. A network marketing program takes a traditional sales business and gives it exponential growth.

There are two parts to a network marketing business. First, you must sell a product or service. If anybody tries to get you into a network marketing program that doesn’t involve selling at least some amount of product or service, it is a scam.

The second part of network marketing business is to build a team of independent business owners that you work with and help sell products or services. This way you not only get paid for the work that you do, but you also get paid for the work that your business partners do. This can lead to your business growing exponentially faster than it would if you worked by yourself.

In this way, a network marketing business teaches you how to personally make sales and teaches you how to grow a business and mentor other people. These two skills are the keys to a successful business and the reason that network marketing is so highly rated as a work from home business.

There are tons of other great work from home business ideas out there. Good luck in your efforts to beat this recession with your own business!

Brenda Bunney
http://Home-BasedBusinessBunney.com

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Nov
19

Work From Home - Do You have The Right Bait?

With attraction marketing you put your message in front of a targeted and hungry work from home business seeking audience and people respond to it by contacting you for more information.

If this is foreign to you particularly as a network marketer don’t be surprised. Systems in the past required business owners to sit down and make a list of people they think might be interested in looking at their opportunity. The problem with this method is that the majority on those lists aren’t interested in looking at a work from home opportunity.

What if people came across your offer because they wanted to? Wouldn’t that be a more attractive lead generation process. Isn’t this what traditional business owners have known for years? Hand out your business cards, run ads in the newspapers or radio, & advertise on the internet.

Only work with people who actually want to look at your opportunity. How do you achieve this when offline marketing methods limit a person’s ability to promote their work from home business?

Creating Online Real Estate For Attraction Marketing
Ann Sieg made instant enemies when she proposed the use of the Internet to attract leads into a person’s network marketing business.

To those bogged down with old school methods, the thought of re-educating themselves and their organization wasn’t appealing.

Here’s an example of how powerful adopting attraction marketing online is compared to the pedestrian off line methods.

Off line, you find a prospect, you give then some initial information, take them to a couple of meetings and then hope they’ll join your business. This whole process could take up to a month and that’s just with one prospect.

More to the point, your prospecting net is not cast wide. In other words, you have a specific area to concentrate in and finding genuine prospects is like fishing for salt water fish in a freshwater river. They are scarce.

Online, it’s a completely different scenario. You put up a website, a blog, create Web 2.0 properties such as a Squidoo lens, a Hub page or a Gather page and you drive targeted traffic to them.

You have a marketing system in place which then serenades these prospects with valuable information. Your job then becomes to “gift” your readers something of value. Give them valuable information as well as something for FREE. I give a FREE Shopping Membership. This membership can save anyone in any walk of life money as they shop for what they need every day. Everyone wins!

The advantage of online marketing is that you not only have many more prospects to work with, but your reach is not confined to a specific area; it’s worldwide. That’s the power of attraction marketing to build a work from home business.

Brenda Bunney
bdbunney@gmail.com

http://homebasedbusinessbunney.com/

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Nov
15

Internet Marketing | How Writing Articles Can Gross More Profit

Do you have an Internet Marketing Business? Have you moved your business online so as to upsurge your organization and in the process upsurge your revenue? Have you found that selling your business on the net is pretty bewildering given the range of all the obtainable selling methods that have a tendency to gulp all your finances ? Then you need to read these blog posts.
Advertising On The Internet
If you are looking for a near free or cheap way of selling your home-based business online, then consider article marketing as a channel of effective advertising. A single, well written article can get your website from zero visits a day to more than one thousand visits a day.
Stunning isn’t it? With articles, you can establish yourself as an authority in the Internet marketing business. Unlike many who have to struggle to produce a dime and are virtually unknown, you can use that platform to launch yourself as a professional in your field. Unfortunately , not many people are utilizing article marketing methods simply because it is seemingly difficult.
Set Yourself Apart … Professionally
Writing articles not only sets you in the spotlight, it reveals the depth of understanding you have about the Internet marketing business. And what do you think new people would be looking for when they start pursuing opportunities on the web? An expert and well recognized voice in the business. A plain, well written, but highly instructive article can produce income for you for years to come. Ask successful online entrepreneurs of an Internet Marketing Business.
Brenda Bunney
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Nov
10

Internet Marketing | Beating Network Marketing Rejection

There’s little doubt Internet marketing still offers the average person the best opportunity to create long and lasting wealth. With the economic conditions currently going through tough times, more and more people are looking for ways to create security for themselves and their families and the owning a home-based business is an obvious attraction.
Today, there is more to this industry than meets the eye. We’re talking about the new wave of community based network marketing which is still in it’s infancy, but because of it’s structure, is offering a wide base of appeal to those who thought network marketing was tough.
Yes, it can be tough but most of the time that’s because many confuse it with get rich quick opportunities and it’s definitely a business which needs time to nurture.
The emergence of community network marketing means people who once detested the thought of actually approaching and speaking to others about a business opportunity basically don’t need to anymore if they don’t want to.
What Is Community Based Internet Marketing

In a nutshell, community based Internet marketing is based around the concept of alleviating the pressures of having to be a recruiter, salesperson, motivator and customer support for people entering the business. There is a definite overwhelm factor when someone first enters the fold.
Community networking solves this problem by having specialist people in specialist areas. For example, sales calls are made by trained phone sales people. The recruiting is done by those with a strong success record in this area. The marketing and promotion is done by those with a proven track record in marketing.
But it doesn’t end there. The beauty of this type of Internet marketing set up is that members are accountable for work within the system. In other words, no one gets a free ride. Everybody is encouraged to take part in promotions through tasks such as article marketing, producing web 2 properties and blog promotions.
There is a double barrel opportunity to source leads. Firstly, the group as a whole share in the lead distribution by the organization’s marketing and promotion and members also can generate their own leads.
Another positive aspect centers on Internet network marketing training. It’s the core element of attracting leads within the organization and members are taught the various aspects of marketing online.
Many come straight from the old school world of MLM so online marketing is something new, but once they realize the power of applying attraction marketing techniques to their promotions, they never look back.
Did you know community based network marketing is not just an MLM system for success, but it’s also a training ground teaching Internet marketing skills which members can count on, apply and have an edge over their competitors.
Brenda Bunney
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Nov
02

Internet Marketing | Microwave Thinking Causes Quick Exits

Achieving Internet marketing success shouldn’t be viewed as something you do when you’ve reached your company’s top level and receive a healthy residual income check every week for the rest of your life.

If you measure success this way you will set yourself up for failure. You will need long-term goals and a vision to achieve success. It’s the small successes you have along the way you need to be spending your time concentrating on now in order to achieve the long-term goals you’ve set.
Without small successes, the leap from start to finish is impossible. It’s the small bite-size chunks you need to be taking that bring you closer to your ultimate goal. Many people start in an Internet marketing opportunity and aim for the stars immediately. One of the team coaches in my business calls this “microwave thinking”. The result usually means disappointment and a quick exit from their business.

The key to Internet marketing success is achieving small goals such as signing up your first person, completing a marketing campaign, sourcing new leads, helping one of your new team members get over a problem…all these add up to overall success you may not net results from for a while. When you look back, you’ll see they all helped push you in the right direction.
How To Set Short Term Goals
Too many network marketers look at the end goal first and create a noose around their necks from the word go. Network marketing is a long term business and success doesn’t happen instantly.
I know that’s easy to say, but what you’re thinking as a new person is “Is this program really workable or are all these people just saying they’re making money?” Aren’t you thinking that “I should see some success pretty quickly with hard work and effort on my part?”
By focusing on the long term goal you’ve suddenly set yourself an impossible task and will soon become dejected.

For example, if your long term goal is to be making $5000 a month from your business and you’re led to believe this can happen within three months then you’re in trouble, especially if you’re operating via the old school prospecting methods.

Achieving a steady (leave out the bonuses) income of $5000 per month within three months is highly unlikely unless you are bringing over a large organization and have your marketing plan up and running. To achieve $5000 a month within eighteen months, well, that is a much more achievable goal. But you get there in steps.

This is the time to set short term goals. Here’s a guide:
- first month you aim for one sign up- second month you aim for another two sign ups- third month you aim for another three sign ups
Why Small Goals Rock!
That’s only an example but you get the message. By wiping off the small goals with small bites then you are inching closer to your long term target. And never look back. Assess where you are each time you reach a target and re-adjust if necessary.

Success in Internet marketing isn’t just about setting goals. That’s just part of the equation. It requires associated action and in the beginning, a strong mentor.
One of the best methods to help you get to your short term goals is to appoint a mentor who you can report to on a daily basis with your completed tasks.

Choose somebody you have strong respect for and someone you hate to let down. You won’t believe how powerful this can be and how it breaks through the paralysis analysis barrier of home business.
In fact, for success in Internet marketing, using this tactic is almost a must and when done properly, it can propel you forward like nothing you’ve seen.
Brenda Bunney
bdbunney@gmail.com
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